Why Website Design and User Experience Matters for Small Businesses

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Has your website design been optimized for the user experience (UX experience)?

Guest, Lex Syvella, owner of Studio Vella Design, shares why small business owners need to understand the technology habits of their clients and how to optimize websites to provide a friendly, strong, profit-driven user journey.

Letʻs Meet Our Guest

Lex Syvella | Owner | Studio Vella Design

Lex Syvella, Owner, Studio Vella Design, sees small businesses serve as a powerhouse for community strength. She helps small business owners cultivate deep and meaningful relationships with their clients and customers – without feeling burned out by trying to keep up with the latest digital marketing trends or rules of the algorithms.

Her clients want to nurture a more personal connection with the people that support their work. Studio Vella Designs helps by providing a more engaged approach to branding, marketing, and other digital strategies. Resulting in clients that build an authentic sense of trust, and in return, cultivate a greater sense of what it means to be part of a community.

Espresso Shot(s)

Want a quick summary of what we discussed during today’s show? See our Espresso Shots we asked Moniek. We’d love to hear your thoughts on these topics!

  1. What is UX design?
  2. What user technology habits should small business owners be aware of?


Great news! Studio Vella Design is offering 35% off comprehensive website audit services through the end of 2022! What a great opportunity for small business owners to invest in ensuring a strong user experience on their websites!

Want to learn more about user design? Sign up for the Studio Vella Design newsletter.

Grab FREE Anna + Selena resources here.

Find Our Guest






Tip Jar

This episode’s Tip Jar is brought to you by Caroline Y. Beasley, CPA


Rental Property Expenses: If you have rental properties, you can save big money on your tax bill by deducting all eligible expenses. Make sure you know what they are! A few of them you could benefit from like Legal fees for evictions: if you find yourself in the unfortunate position of having to evict tenants, the legal fees can be deducted at tax time.

There are so many deductions you can take when you rent out a property, and it pays to know what they are! Always consult with your tax professional to be sure you’re claiming everything you’re entitled to.

Thanks for joining us on today’s 15{ish} Minute Coffee Chat! We’d love to hear from you.


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Meet Anna + Selena – a duo of fun-loving small business owners, digital experts, and strategic smarty-pants that offer resources and services to small and medium-sized businesses.

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