The Power of Audio Branding: How Sound Can Make Your Brand Stand Out

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Your business’s brand is more than just a logo or tagline – it’s an embodiment of your values, culture, and identity. But how can you create a brand that truly resonates with your target audience and stands out in a crowded market?

That’s where our guest Ben Williamʻs expertise comes in.

Learn more about what sonic branding is and how it can enhance a small business owner and entrepreneurs brand experience on today’s show.

Let’s Meet Our Guest

Ben Williams

BOLD (Brand Out Loud Design)

Ben Williams is the Founder and Creative Director of Brand Out Loud Design (or BOLD for short).

A sonic design agency that uses STRATEGY and SOUND to help brands and changemakers turn up the volume.

BOLD uses INSIGHT, CREATIVITY and DESIGN to translate your brand personality into custom music and sound that will resonate with your listener, and create a connection so strong – they’ll know you with their eyes closed.

Espresso Shot(s)

—> What is a sonic brand?
–> What are some examples of sonic branding
–> How to boost your marketing ROI with audio
–> How can audio help a brand?


Grab Benʻs Sonic Branding Starter Guide here.

Grab FREE Anna + Selena resources here.

Find Our Guest




Tip Jar

This episode’s Tip Jar is brought to you by Caitlynn Eldridge, Eldridge CPA, LLC

Your business team needs a few players: tax professional, lawyer, bookkeeper, financial planner, and a forward thinking accountant.

Thanks for joining us on today’s 15{ish} Minute Coffee Chat! We’d love to hear from you.


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Meet Anna + Selena – a duo of fun-loving small business owners, digital experts, and strategic smarty-pants that offer resources and services to small and medium-sized businesses.

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