Building a Community that (Out)Lasts (You)

Share on facebook
Share on twitter
Share on linkedin
Share on pinterest
Share on reddit
Share on email

Some business owners want to build an audience while others want to build a community. What’s the difference and why is it important? Today’s guest, Jen Pilcher, knows the secrets to not just building a community for your brand, but making sure that community will outlast even you. 

Quotes from the show

“When you think about communities, it’s kind of wild. Like you are a part of so many creations of communities. And I wonder if you realize the impact that you have made for others without realizing it because you created spaces for them to belong.” -Selena Conmackie talking about JenÊ»s impact on the military community.

“I think of an audience as one-way communication. I think of community as a two-way communication style. So when you go to a movie, you’re in the audience, but you don’t get to interact or communicate with the actors on screen. I believe only community can work if there’s a two-way engagement.” Jen Pilcher when answering one of our Espresso Shots

“if you want to build community, you have to do something different than you would otherwise.” Jen Pilcher

Let’s Meet Our Guest

Jen Pilcher

Founder & CEO | Strategic Military Communications, LLC

Jen is a former Speech-Language Pathologist turned founder, investor, and consultant. Using more than 20 years of communication, marketing, sales, and media experience, she is one of the nation’s foremost thought leaders and sought-out speakers among corporate and start-up communities.

She is a limited and venture partner with The Veteran Fund, a Pre-Seed Venture Capital Fund in Silicon Valley, backing military veteran-led technology startups.

Espresso Shot(s)

What is the difference between a community vs. an audience?
What are the keys to building a successful community? 
How do you know when it’s time to step away?

Toolkit

Community photo with Jen Pilcher

We hope that you find your community while on the small business/entreprenuership life. Our above graphic shares the places we love to be around.

Grab FREE Anna + Selena resources here.

Find Our Guest

Follow & Connect with Jen on LinkedIn here

Thanks for joining us on today’s 15{ish} Minute Coffee Chat! We’d love to hear from you.

Letʻs Be Inbox Besties!!!

Letʻs be inbox besties

Subscribe to get our latest content by email.

    Share:

    Share on linkedin
    Share on facebook
    Share on twitter
    Share on pinterest
    Share on reddit
    Share on email

    Other Posts

    Leave a Reply

    Your email address will not be published. Required fields are marked *

    Meet Anna + Selena

    Meet Anna + Selena – a duo of fun-loving small business owners, digital experts, and strategic smarty-pants that offer resources and services to small and medium-sized businesses.

    Get LinkedIn with Anna

    Get LinkedIn with Selena

    Listen In to our 15{ish} Minute Coffee Chat

    Grab Our Free Resources

    More Great Articles

    Pitching your Business with Maria Reed

    Do you have a pitch deck for your small business?...

    Read MoreSeptember 3, 2024

    Real Talk: Entrepreneurship with Surinder Goode

    In a world full of claims like "I 10x my...

    Read MoreAugust 26, 2024

    Leadership: Reframing Failure with Jessica Wright

    Does failure keep you from moving forward as a small...

    Read MoreAugust 19, 2024

    The Right Mindset to Build Your Business Operations with Mikel Dyer

    Do you have a strategy behind your business operations? What does...

    Read MoreAugust 12, 2024
    Skip to content